Jamie Does Singapore
Project
Synopsis
Jamie Oliver is turning his sights to Asia, more specifically Singapore. This time he aims to visit Singapore to explore the sights and sounds to produce a book about Singapore, an island nation with offering for everyone.
The book be accompanied with a book signing session that will be held at Kinokunyia bookstore in Singapore, with Jamie himself
here signing the books titled, “Jamie Does Singapore”.
The aim will be to create a simple and comprehensive publication for the international market. The book contains the food culture and the different types of food that exists in Singapore, mainly the three big races here. There will be recipes for Singaporean food. In addition there will be insights on what is like in Singapore, what kind of culture exists, how the different races bring out something different from the nation. An all rounded book that speaks to the heart, this is a must read for Jamie Oliver fans and foodies or even travellers out there.
The book is designed with a sole purpose; to communicate. The layouts are simple and clean. Pages are the divided among the three races for easy navigation and easy reading.
Client
Penguin Publishing, International
Audience
International masses
Category
Publication and merchandising design
