The Experimental Jetset
Project
Synopsis
The Experimental Jetset is a trio of designers made of Danny, Marieke and Erwin. Together they have been setting trends and innovating graphic design with their distinct stylings.
They are one of the most influential groups in graphic design that have been able to inspire and influence others in the industry. They are known for their distinct use of Helvetica, and they play around it, be it the kerning, the leading or even the tracking, They are known for this. Their stylings are timeless and communicate effectively.
This is a merchandising project, the aim is to produce merchandising for a fictitious exhibition in which case the Experimental Jetset are coming to the island of Singapore and they will be showcasing their works at the Suntec Convention Centre. Admission will be free.
The items that are designed here are the items that will be given out at the exhibition in a tote bag. The whole package includes a notebook, a mug, a set of badges and an Iphone cover, all contained in a tote bag.
Client
Suntec Convention Centre
Audience
International masses
Category
Merchandising (type based)





